INTERACTION WITH OUR LOCAL COMMUNITY
In order to positively contribute to the society in which we live and work, BlueLife supports targeted, micro-level initiatives to alleviate poverty, raise standards of living and protect our environment. We focus in particular on funding training, empowerment initiatives and environmental causes, but also support local-level social and sports programmes.
#PRANKONT – The story of a wake-up call
Nature is a priceless gift. With the idyllic landscapes of this paradise island, one would tend to forget that the environment is, nonetheless, fragile, facing the imminent threat of waste management. Stacked on beaches and roadsides, rubbish represents more than an eyesore: a major challenge that both the world and our country need to rise to. At BlueLife Ltd, we value nature as an indispensable asset and therefore decided to help preserve this glorious environment through #prankont, a regional sensitization campaign.
A global survey conducted in 2016 found that an individual generated an average of 0.74 kg of waste per day. With a growing population, this number is expected to increase by 70% by 2050. In Mauritius, prospects are equally daunting with the only landfill of the island totaling 500 000 tons of waste, and approaching a state of saturation.
In order to find more eco-friendly alternatives for the 1500 tons of daily waste generated in Mauritius, BlueLife Ltd, and Azuri launched #Prankont, a sensitization campaign to educate members of the public about this issue, and motivate them to take action. Meaning “beware of this”, the creole phrase is a dynamic call to action, drawing the attention of inhabitants of the North-East region to the waste management problem while enlisting their help in concrete action: the World Cleanup Day, during which over 1400 kg of waste were collected and sorted. Combining diverse age groups to both action and educational aspects of the campaign certainly set the stepping stones for success. Indeed, the inherent element of this success is continuity, by setting forth a viable change in habits that will hopefully inspire other citizens of the country, and the world.
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PASTRY COURSES LEAD TO NEW JOBS
We aim to provide members of our communities with empowerment tools that help their careers take off. We contributed to two new batches of pastry courses as part of an ongoing initiative (over the last 2 years we have contributed to 5 series of courses). Christabelle Toinette was promoted to Shift Leader at Winners after taking a pastry course paid for by our Social Contributions.
Our markets support local artisans and vendors, while gathering neighbouring communities around a marketplace. The joy, the sharing and encouragement of local craftsmanship and entrepreneurs is invaluable to the life of our community.
RENOVATION OF ESPERANCE TREBUCHET PRIMARY SCHOOL
We believe that every child of this nation deserves a good education, which in turn leads to a promising bright future. We contributed to refurbishing the Esperance Trebuchet Primary School, located near our residential developments, by building adequate infrastructure and landscaping their gardens.
FIGHT AGAINST CHILDREN’S DIABETES
Lilian Eymeric, sponsored by BlueLife Limited, swam 230km in 55 hours from Mauritius to Reunion, to raise awareness on children’s Type I diabetes. The funds raised were given to T1Diams, an association that advocates for children affected by Diabetes.
Azuri Tennis Club in partnership with the Mauritius Tennis Federation organised an open tennis tournament over two weeks, in which members of the community of all ages participated. Winners took home great prizes and the ambiance was fun and convivial, with a dash of competition.
IBL ON THE MOVE
We are partners of the annual IBL On The Move charity sports event held at Azuri and in the surrounding nature. The last edition raised awareness on breast cancer and the funds and donations were given to the association, Breast Cancer Care.
WORLD’S LEADING YOUTH ACHIEVEMENT AWARD
We are fervent supporters of the Duke of Edinburgh’s International Award, which empowers our youth to develop skills outside the classroom and their leadership potential, by providing a wealth of opportunities, including travel.